Does your choice of clothing in a negotiation actually mean anything?
👔 Here's a fascinating psychological fact when it comes to negotiations:
A classic study found that when a man in a suit went through a red light, significantly more pedestrians followed him across the street compared to when the same person wore casual clothes.
The lesson? Clothes = instant authority.
In negotiations, we can use this psychological principle to our advantage:
✅ First impressions are formed in milliseconds - your outfit speaks before you do
✅ Cultural respect matters a lot - In many countries, lack of formality in choosing clothes is seen as disrespectful and can ruin the negotiation before it starts
✅ Increased self-confidence - Studies show that formal clothing increases dominance hormones and abstract thinking in the wearer
✅ Perceived competence skyrockets - People automatically assume that well-dressed individuals are more successful and trustworthy
Pro tip: In some cultures, turning up badly dressed to a business meeting is like being late - it signals that you don't take them seriously.
Your clothes work 24/7 to either build up or undermine your credibility. Negotiations can be complicated as they are, why not make use of all the advantages available to you?
As we all know, it's never wrong to dress right! 😊
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